Be The Change You Want In The World is a philosophical challenge for people to live their life by example. In effect, it encourages individuals to proactively lead the change to a more responsible world.Billabong has adopted Be The Change You Want In The World as the statement under which the brand's environmental and social strategies are grouped. It effectively serves as an information portal through which visitors to the Company's website can learn more about environmental and social initiatives and better understand the groups and charities supported by the brand.
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